Key Responsibilities:
- Lead the development and execution of the overall brand strategy, including brand positioning, messaging, and visual identity.
- Collaborate with internal teams and external partners to ensure brand consistency across all touchpoints, including marketing collateral, digital assets, and experiential activations.
- Conduct market research and competitive analysis to identify trends, insights, and opportunities to differentiate the Lume Growth brand.
- Manage and mentor a team of creatives, including designers, copywriters, and brand strategists, to deliver high-quality work that aligns with brand objectives.
- Partner with cross-functional teams, including marketing, sales, and product development, to integrate brand messaging and values into all aspects of the business.
- Monitor and analyze brand performance metrics and KPIs to track progress against goals and inform future branding initiatives.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field; Master's degree preferred.
- years of experience in branding, marketing, or a related field, with 2 years in a leadership role.
- Proven track record of developing and executing successful brand strategies that drive business growth.
- Strong creative vision and ability to translate brand objectives into compelling visual and verbal communications.
- Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively across departments and levels of the organization.
Benefits:
- Competitive salary and bonus structure
- Comprehensive health benefits package
- Flexible work hours and remote work options
- Professional development opportunities
- Dynamic and collaborative work environment
If you're passionate about branding, driven by creativity, and ready to make an impact, we'd love to hear from you. Join us at Lume Growth and help us shape the future of marketing. Apply today!